Oscar Diamonds Are A Marketer’s Best Friend

February 23rd, 2008 → 11:52 pm @ Jordan McAuley

The Oscars are this Sunday, and what better to deck out this year’s top starlets than a string of million-dollar diamonds? Here are some statistics from the latest issue of Fortune*: * 50,000 carats of diamonds worth hundreds of millions of dollars were lent out for the Oscars last year. In the weeks prior to [...]

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