March 5th, 2010 → 9:13 pm @ Jordan McAuley
Check out this video from my friend Steve Harrison on the #1 secret to getting major national publicity: http://www.TheBigSecretToGettingPublicity.com There’s nothing like getting some major publicity to make sales soar for whatever you’re promoting. In the publishing world, an appearance on a top national TV show like Oprah, Today, Good Morning America, The View or [...]
February 1st, 2010 → 10:00 am @ Jordan McAuley
With less cluttered mailboxes and less full wallets, it may be time for mailers to consider a marketing strategy that gets instant notice, wins trust and raises response: celebrity endorsement marketing.
