What Celebrity Leverage Can Do For You…
Throughout the pages of Celebrity Leverage, you’ll discover creative strategies for getting your products in celebrities’ hands, getting low-cost and free celebrity endorsements, linking your business, product or service to celebrities in other ways, and even making yourself into a celebrity.
All of these strategies are what I collectively call “Celebrity Leverage.”
This book is divided into two parts. The first, “Making Your Business Famous,” shows you how to get other celebrities to promote your business, your products, and your services.
In Part I, you’ll learn how to:
- Get your products in celebrities’ hands
- Get your products in celebrity gift bags, suites and lounges
- Get free and low-cost product placement (on TV and film)
- Contact celebrities (by mail, in person, and online)
- Hold a celebrity-themed event
- Hire celebrities for events (as hosts, performers and speakers)
The second section of Celebrity Leverage, “Making Yourself Famous,” reveals how to turn yourself into a celebrity in your area, your niche and your field.
In Part II, you’ll discover how to:
- Become a celebrity expert in the media
- Get on television (reality TV, QVC, and yes…even Oprah.)
- Appear in magazines, newspapers, and on radio
- Write a best-selling book
- Maximize press coverage
- Generate buzz using Web 2.0 (blogs and social networking)
Along with insider secrets from myself, you’ll also hear advice from some of today’s top marketing and publicity experts.
Remember that all the topics above are possible for your business, and successfully implementing just one is enough to skyrocket your sales and multiply your income. Try not to get overwhelmed by all the possibilities as you explore Celebrity Leverage. You don’t have to do
everything at once. Th e key is to simply take action and get started.
I look forward to hearing about all of your Celebrity Leverage success stories.
Reach for the stars,
~ Jordan McAuley
Celebrity Leverage
