February 23rd, 2010 → 1:11 pm @ Jordan McAuley // No Comments
“People want to be like their heroes, so if their hero says they like something, they’ll follow suit.
‘Celebrity Leverage: Insider Secrets to Getting Celebrity Endorsements, Instant Credibility and Star-Powered Publicity’ delves into how businesses get these all-powerful celebrity endorsements for their products and getting their products known.
With may tips that are not stated in advertising in getting a celebrity on board, ‘Celebrity Leverage’ is a guide that should not be missed for businesses who want to get their product moving quick.
- James A. Cox, Editor-in-Chief
The Midwest Book Review