February 18th, 2008 → 12:02 am @ Jordan McAuley // No Comments
A recent issue of Conde Nast Portfolio reveals this* about Britney Spears’ Celebrity Leverage…
“Britney Spears has sold 83 million records since the release of her debut album in 1999, bringing in more than $400 million to Jive Records, her recording company. Her tours have grossed nearly $150 million.
“Recent court documents suggest she’s amassed a $125 million fortune and continues to rake in about $737,000 a month, or nearly $9 million a year.
“But there’s a lot more of Britney for sale than her music:
* Pure Nightclub in Las Vegas reportedly sold seats at a table next to hers for $50,000 at a recent bash, and she still commands between $250,000 and $400,000 just for showing up at events.
* Elizabeth Arden has sold nearly $100 million worth of its Britney perfumes–Believe, Curious, and Fantasy.
* PepsiCo determined that it was worth paying her a reported $4 million to $10 million for her short-lived ad gig.”
* Conde Nast Portfolio, February 2008, Page 56.
Tags: britney spears, conde nast portfolio, elizabeth arden, pepsi, pure nightclub
